Search
logo dark logo light logo
  • Home
  • About
  • Newsletter
  • Contact
Mobile Logo
  • Home
  • About
  • Newsletter
  • Contact
April 20, 2020
by kaylynneh

The State of Exhibitions and Events in 2020

The State of Exhibitions and Events in 2020

Technology is moving faster than organizations can adapt. Innovations are integrating with and building on each other at an unprecedented rate. In this April 2020 MPI article, Michelle Bruno takes a look at important topics for the exhibition and events industry

Read more
November 18, 2019
by michelle

Taking Another Look at Data Security and Privacy in Events

IAEE - Taking Another Look at Data Security and Privacy in Events

“Whenever you have an industry getting together with key people and key information around future products, innovation or R&D pathways, digital IDs become a valuable target.” What was previously a lower priority for events professionals has recently climbed to the top

Read more
October 7, 2019
by michelle

Michelle Bruno to Moderate Panel Discussion at This Year’s Event Tech Live [Updated]

Michelle Bruno Moderates Panel Session at Event Tech Live

This year, at Europe's only show dedicated to the world of event technology — Event Tech Live, Michelle Bruno will be moderating, "Panel Session: Are event professionals struggling with event technology?" This panel session on Thursday, November 7th from 10:00 -

Read more
May 24, 2019
by michelle

Personalizing the Event Experience

SmartSource Rentals - Personalizing the Event Experience Through Technology

Personalization is more than just a marketing tactic -- it's now a business strategy, which allows event planners to personalize even large scale conferences and events in order to increase attendee engagement. When an attendee is able to navigate an

Read more
February 3, 2019
by michelle

The Rise of the Event Technologist Webinar Replay

The Rise of the Event Technologist Original Webinar Invite

About a year ago, Michelle Bruno was taking a look at the needs of event organizers and event technology companies and saw a gap between the two which resulted in disorganization. Michelle identified an emerging role that had begun to

Read more
December 31, 2018
by michelle

Reflecting on IAEE 2018 & New Event Tech Trends in 2019

ExpoExpo 2018

As 2018 comes to a close, event and meeting professionals are reviewing the year and preparing for what lies ahead. By taking a look back at the events that have taken place over the past few months, you can begin

Read more
October 14, 2018
by michelle

How Exhibition Organizers Are Using Digital Marketing Technologies For Attendee Acquisition

It's a jungle out there. In order to stay on top of all the possible ways to reach attendee prospects--and there are at least 14 of them, say researchers--exhibition marketers have to always be marketing, experimenting, reviewing the results, and staying

Read more
July 8, 2018
by michelle

Are Exhibition Designers Pushing the Envelope?

Pushing the Envelope on Exhibition Design Feat. Image

Feeling a little uninspired by the repetitive drape and pole layouts of every other exhibition space? Just because trends are always changing, doesn’t mean the design elements always are. In the June 2018 issue of The Meeting Professional Magazine, Michelle

Read more
March 18, 2018
by michelle

How Event Organizers Are Implementing Millennial-Focused Programs

How Event Organizers Are Implementing Millennial-Focused Programs

The Millennial generation (those born between 1982 and 2004) are beginning to spread throughout the workforce and event organizers and suppliers are creating new programs to nurture these young professionals. In this piece from the March issue of The Meeting Professional

Read more
January 18, 2018
by michelle

PCMA Convening Leaders Live Interview with Michelle Bruno

CL18 Live Interview - Michelle Bruno

Earlier this month, the Professional Convention Management Association brought together the world’s largest network of Business Events Strategists to connect and learn. Michelle Bruno, in partnership with ethnographer and data scientist, David Frazer presented a session on Ethnography & Exhibitions

Read more
  • 1
  • 2
  • 3
  • 4
About Michelle Bruno

Michelle Bruno is a professional business writer, blogger, tech journalist, and content strategist for the live-meetings and events industry.

Contact her at michelle@brunogroup.com

Recent Posts
  • The State of Exhibitions and Events in 2020
  • Taking Another Look at Data Security and Privacy in Events
  • Michelle Bruno to Moderate Panel Discussion at This Year’s Event Tech Live [Updated]
  • Personalizing the Event Experience
  • The Rise of the Event Technologist Webinar Replay
Categories
Twitter
Couldn't connect with Twitter
© Bruno Group Signature Services 2020
To make this site work properly, we sometimes place small data files called cookies on your device. Most websites do this. In the case of Bruno Group Signature Services, these cookies are used to improve the site's functionality.
ACCEPT & CLOSE

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary Always Enabled

Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.

Non-necessary

Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.